RALEIGH, N.C. — August 5, 2009 — [PR2WEB] -  rPath, an innovator in solutions for automating application deployment and maintenance, today announced that Sony Pictures Imageworks, Inc., has selected rBuilder and the rPath Lifecycle Management Platform. Using the rPath solutions, Sony Imageworks will automate the packaging, deployment and maintenance of the digital character animation and visual effects applications used to create its award-winning movies.

“Sony Imageworks’ selection of rPath reflects the growing need of enterprise IT organizations for a low-overhead and controlled approach to application deployment and maintenance,” said Mike Torto, president and CEO of rPath. “Reducing the cost, complexity and risk of application deployment and maintenance is a challenge that is as familiar to Sony Imageworks as it is to any large enterprise today. We’re very pleased to be working closely with Sony Imageworks to take time, cost and risk out of their application delivery and systems management processes with our unique release automation platform.”

Alberto Velez, vice president of systems engineering at Sony Pictures Imageworks, said, “We count on our application developers and systems engineers to deliver the software innovations that power our Academy Award®-winning visual effects and character animation. Our applications and associated operating systems are complex, diverse and rapidly changing, which creates a demanding environment for the technical operations personnel responsible for deployment and maintenance. We expect rPath to significantly reduce the time and overhead associated with deploying and maintaining these complex systems.”

Simplifying Application Deployment and Maintenance

Like many companies, Sony Imageworks has traditionally deployed and maintained hundreds of complex, high-performance applications using a largely manual application delivery model. rPath reduces the cost and complexity of application delivery by automating deployment and maintenance of enterprise applications across any physical, virtual or cloud computing environment. Using rPath, Sony Imageworks has the ability to automate packaging, deployment and maintenance of applications as complete, self-contained systems that are ready to run in Sony Imageworks’ server cluster for rendering computer generated imagery ( CGI). This approach can dramatically reduce the time and cost of application deployment and maintenance.

rPath captures an exact system definition together with all of the dependencies within the stack and manages all of these elements under strong version control. This will provide Sony Imageworks with complete control over the lifecycle of deployed systems, enabling updates and patches to be delivered automatically and incrementally, and allowing updates to be easily rolled back when conflicts occur. It also ensures that systems can be easily reproduced and eliminates the risk of variation or “drift” that can lead to errors and inconsistencies in computational results.

Taken together, these capabilities can help Sony Imageworks reduce the time, cost and risk of managing the deployed software systems they count on to create their award-winning movie projects.

For more information on rPath, please visit http://www.rpath.com. For additional perspectives, please visit and subscribe to rPath RSS blog feeds at http://blogs.rpath.com/wpmu/. Follow rPath on Twitter at @rpath.

Additional Resources

rPath News Releases and Commentaries: http://www.rpath.com/corp/news-and-events

rPath “Rethinking Application Delivery” Video: http://www.rpath.com/corp/rethinking

rPath Cloud Computing Adoption Model: http://www.rpath.com/corp/cloud-adoption-model

rPath Knowledge Center : http://www.rpath.com/corp/browse-resources

rPath Webinars: http://www.rpath.com/corp/webinar

About rPath

rPath automates application deployment and maintenance across physical, virtual and cloud environments. rPath’s innovative release automation platform is based on the industry’s only commercial version control repository for managing deployed software systems. The result is an easy-to-deploy and cost-effective automation solution for rapid, low-risk and low-overhead deployment and maintenance of complex applications. rPath dramatically improves responsiveness to business lines, reduces compliance risks, and allows resource-constrained IT organizations to significantly reduce operating costs and “do more with less.” Headquartered in Raleigh, NC, rPath has 70+ customers including some of the world’s largest enterprises and ISVs. Visit www.rpath.com.

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